EP10 [Part 2] - Twenty6Two International Media Director - Marilyn Sherman

Have you ever had a rep come in and pitch the WRONG solution for the WRONG client? Marilyn Sherman did, but instead of dismissing the idea she leveraged it to win a new business pitch. This story illustrates why it's important for media agencies and sales reps to have as much face time as possible- something Marilyn feels has regressed over the years. All this, and insight into Marilyn's time at Echo Advertising, and her current role as Media Director at Twenty6Two International.