EP111 - Elite High Performance Chief Revenue Officer - Shelley West

Shelley West is the Chief Revenue Officer at Elite High Performance—an organization specializing in human-centric mindset coaching and high-performance leadership training for teams and individuals. Born in Manchester, England, and raised in Toronto, Shelley’s early years were defined by her passion for dance. She studied different types, taught, and graduated from the prestigious Randolph College for the Performing Arts. Changes to the professional dancing landscape forced Shelley to rethink her pro career. She pivoted into media with Brunico, before assuming sales leadership roles with Rogers, Cimoroni & Company, and MiQ. Shelley West joins me to chat about her dancing career, why she retired from dance at 23, her move into media sales & adtech, and how Elite High Performance is redefining leadership development. **Subscribe to the Media People Newsletter** mediapeople.beehiiv.com/subscribe **Listen & Subscribe** www.mediapeople.ca www.youtube.com/@mediapeoplepodcast www.instagram.com/vicgenova/ www.tiktok.com/@media.people.podcast